Walmart Marketplace is an online platform that allows third-party sellers to list and sell their products directly on Walmart.com. It operates similarly to other e-commerce marketplaces like Amazon or eBay, where independent sellers can reach a large audience by leveraging the infrastructure and customer base of an established retailer.
High Traffic:
Walmart.com is one of the largest e-commerce sites in the U.S., with millions of visitors each month, providing sellers access to a vast customer base.
Brand Trust:
Selling on Walmart gives products the credibility associated with a well-known and trusted brand.
Cost-Effective:
Sellers only pay when they make a sale, making it a cost-effective option for businesses.
Vendor Independence:
Third-party sellers can manage their product listings,pricing, and customer service while using Walmart’s platform.
Diverse Product Range:
Sellers offer a wide variety of products, from electronics to home goods, apparel, and more.